Cookie Policy

How DataMasters Academy uses cookies and similar technologies

Last Updated: February 15, 2025
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What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the owners of the site.

Cookies can be "persistent" or "session" cookies. Persistent cookies remain on your device when you go offline, while session cookies are deleted as soon as you close your web browser.

How We Use Cookies

We use cookies for a variety of reasons, including:

  • Essential cookies: Required for the website to function properly (e.g., to keep you logged in, remember your privacy preferences).
  • Analytics cookies: Help us understand how visitors interact with our website by collecting anonymous information.
  • Functional cookies: Remember your preferences and personalize your experience.
  • Marketing cookies: Track your activity across websites to deliver relevant advertisements.

Types of Cookies We Use

Cookie Type Purpose Duration Provider
session_id Maintains your session state across page requests Session DataMasters
cookie_consent Stores your cookie preference choices 1 year DataMasters
_ga Google Analytics - distinguishes unique users 2 years Google
_gid Google Analytics - stores and counts pageviews 24 hours Google
_fbp Facebook Pixel - ad delivery and targeting 3 months Meta
intercom-id-* Identifies unique users for our customer support chat 9 months Intercom

Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the Service, deliver advertisements on and through the Service, and so on. These cookies are set by domains different from our website.

Third-party services we use:

  • Google Analytics: To analyze website traffic and user behavior. Google's Cookie Policy
  • Facebook Pixel: To measure the effectiveness of our advertising and deliver targeted ads. Facebook's Cookie Policy
  • Intercom: To provide customer support chat functionality. Intercom's Cookie Policy
  • Hotjar: To understand user behavior and improve user experience. Hotjar's Cookie Policy

Managing Cookies

You can control and manage cookies in various ways. Please note that removing or blocking cookies may impact your user experience and some functionality may no longer be available.

Browser Controls

Most web browsers allow you to manage your cookie preferences through their settings. You can typically find these settings in the "Options" or "Preferences" menu of your browser. Below are links to guides for common browsers:

  • Google Chrome
  • Mozilla Firefox
  • Safari
  • Microsoft Edge

Opt-Out Tools

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

To opt out of interest-based advertising from Facebook, adjust your Facebook Ad Preferences.

Your Consent

When you first visit our website, we display a cookie banner asking for your consent to set non-essential cookies. By clicking "Accept" or continuing to browse our site, you consent to our use of cookies as described in this policy.

You can change your preferences at any time by clicking the "Cookie Preferences" link in the footer of our website.

Cookie Preferences

You can customize your cookie settings below. Essential cookies cannot be disabled as they're necessary for the website to function.

Essential Cookies
Required for basic site functionality (login, security, preferences)
Always Active
Analytics Cookies
Help us understand how visitors interact with our website
Marketing Cookies
Used to deliver relevant advertisements and track ad performance
Functional Cookies
Remember your preferences to enhance your experience

Contact Us

If you have any questions about our use of cookies, please contact us at:

  • DataMasters Academy
  • Level 14, One Pacific Place, 88 Queensway, Admiralty, Hong Kong
  • +852 2347 8920
  • privacy@datamasters.hk
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